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September 23, 2015 2:06 am
Homeowners have spoken.
A recent J.D. Power study named the top appliance brands and retailers most popular with homeowners, chiefly based on attributes available on their respective websites. With a majority of consumers seeking information online before purchasing, website content, navigation, speed and design all played a vital role in the ranking.
According to the study, the top 10 appliance brands based on website satisfaction are:
1. GE Appliances
The top five appliance retailers based on website satisfaction are:
2. Best Buy
3. The Home Depot
5. h.h. gregg
Per the study, homeowners place high value on product reviews and pricing when it comes to making an appliance purchase. More than half of appliance shoppers who experience a “less complicated” visit on a brand website “definitely will” consider purchasing other products by the brand.
Source: J.D. Power
Published with permission from RISMedia.
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